Becoming a Strategic Partner: How Executive Assistants Can Add More Value to the Business
The role of an executive assistant (EA) has evolved far beyond scheduling meetings and organizing files. Today, EAs are trusted to handle more complex tasks, and for good reason—they bring a lot more to the table than people realize. In fact, the best executive assistants aren’t just supporting their executives; they’re becoming strategic partners in helping drive the business forward.
If you're an EA looking to add more value to your role, here are some practical ways to become an indispensable partner in your executive's and company’s success.
1. Get to Know the Business Inside and Out
Understanding the business is key to elevating your role. It’s not enough to just know your executive’s calendar—you need to understand the company’s goals, challenges, and what keeps your executive up at night. When you’re in tune with the bigger picture, you can make smarter decisions and provide support that goes beyond day-to-day tasks.
Try this:
- Sit in on high-level meetings and take notes. Read up on your company’s performance reports, and keep an eye on industry trends and competitors. The more you know, the better you’ll be able to anticipate what’s needed.
2. Anticipate Needs and Solve Problems Before They Happen
The best EAs aren’t just reactive; they’re proactive. By staying a few steps ahead, you can anticipate what your executive or team will need before they even ask. This could be anything from flagging potential schedule conflicts to suggesting solutions for upcoming challenges.
Try this:
- Regularly review upcoming projects or meetings and think about what could go wrong or where extra support might be needed. Get into the habit of offering solutions before problems even arise—it’s a game-changer.
3. Take Ownership of Projects
Being a strategic partner means taking initiative. Don’t just wait for tasks to be handed to you—step up and take ownership of projects that can help your executive or the business. Whether it’s managing an event, streamlining office procedures, or overseeing a new project, showing you can lead makes you indispensable.
Try this:
- Offer to take charge of something that aligns with your strengths, whether it's planning a company event, spearheading a new initiative, or managing a project. The more you can show that you’re capable of driving things forward, the more trust you’ll earn.
4. Build Strong Relationships Across the Company
EAs are often the linchpin between the executive and the rest of the organization. Building strong relationships with key stakeholders can make everything run more smoothly. When people trust you, it makes communication easier and helps you get things done more efficiently.
Try this:
- Make an effort to connect with leaders and team members across departments. Having strong working relationships makes it easier to navigate office dynamics, get things done faster, and help align everyone with your executive’s goals.
5. Sharpen Your Decision-Making Skills
Part of becoming a strategic partner is learning how to make decisions on your own. EAs often have to make judgment calls—whether it’s rescheduling a meeting, approving an expense, or solving an unexpected issue. The key is being able to make decisions that align with your executive’s priorities and the company’s goals.
Try this:
- Pay attention to how your executive makes decisions. Learn what they prioritize and think about how you can mirror that in the choices you make on their behalf. Don’t be afraid to ask for feedback to improve your judgment over time.
6. Leverage Executive Assistant Software to Work Smarter
The right tech tools can make a big difference in how effectively you can do your job. Whether it’s automating repetitive tasks or using new project management software, staying ahead of tech trends can help you work more efficiently—and impress your executive while you’re at it.
Try this:
- Stay up to date on the latest tools that could help streamline your workflows, like scheduling apps or collaboration software. Be proactive about suggesting tools that could save time for both you and your executive.
- Cabinet is an executive assistant software that automates meeting scheduling and empowers EAs to spend more time being strategic partners to their executive. Our Calendar Analytics and soon to be released Connections feature take it one step further and add valuable insights that allow EAs to provide strategic advise on how to manage their execs' calendar.
7. Keep Learning and Growing
The most successful EAs are always learning. Whether it’s expanding your knowledge of business operations or improving your communication skills, investing in your own growth will keep you ahead of the curve—and show that you’re committed to constantly adding value.
Try this:
- Take advantage of opportunities to learn, whether it’s attending webinars, taking courses, or reading up on industry trends. The more you learn, the more you’ll be able to contribute.
8. Advocate for Your Executive’s Vision
As an EA, you’re often the person who’s closest to the executive day in and day out. This puts you in a great position to advocate for their vision across the organization. Helping ensure that decisions and projects align with your executive’s goals can make a big difference in pushing the business forward.
Try this:
- Stay in tune with your executive’s long-term vision, and use that knowledge to guide the decisions you make on their behalf. If you notice something that’s off-track, don’t hesitate to raise it diplomatically and steer things back in the right direction.
Wrapping Up
Executive assistants are no longer just behind-the-scenes support—they’re key players in helping businesses run efficiently and meet their goals. By understanding the bigger picture, being proactive, taking ownership of important projects, and leveraging technology, you can become an invaluable strategic partner.
The more value you bring, the more you’ll stand out as an essential part of your executive’s success—and the company’s, too.
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